By 
SINCE ITS launch 20 years ago, Australian charity Movember has been going from strength to strength, shifting itself from a single-minded fund-raising and awareness campaign to a full-blown global movement. Today, Movember sees people passionately joining the ‘Mo Community’ from all corners of the earth, including Italy, the US, Germany and beyond. The charity, which exists to prevent men from dying too young, works to raise awareness for some of the most complex issues facing men today. This includes mental health, suicide, prostate cancer and testicular cancer. This year, it’s elevating the cause in style, by teaming up with two Australian fashion legends: POLITIX and Mob in Fashion founder, Nathan McGuire.
POLITIX first paired up with Movember in 2018 and since then, has raised $600,000 for men’s health. This year, in celebration of Movember’s twentieth anniversary, POLITIX is hoping to up the ante with a goal of raising $120,000 for the charity this time. According to the brand, it’s its boldest partnership announcement yet. “This year we are connecting with our community through a commitment to raise funds for Movember,” says Ian Worthy, POLITIX’s general manager. “Our partnership with Movember is something we are incredibly proud of and we cannot wait to invite customers to purchase a jacket in support of men’s health.”
For this year’s campaign, the contemporary Australian men’s fashion brand brought together a community of fashion identities for the cause, including McGuire, a beloved leader and role model in the fashion and lifestyle space. “Movember means a lot to me,” McGuire said of the appointment. “Our health is so important, and we can sometimes take it for granted. It’s a time to really take effort to look at our health on a full spectrum. Movember is a great way to interact with the conversation around men’s health.”
During November, $10 from every POLITIX jacket will be donated to Movember—this includes a collection of vibrant suit jackets, luxe black-tie tuxedos and modern lightweight bomber jackets from POLITIX’s spring/summer collection. The brand also invites customers to round up their purchase in-store to the nearest dollar or simply opt to donate $1, $2 or $5 to the cause. By meeting men where they shop, this partnership aims to not only elevate the cause, but help to start a conversation and build community support.
Thanks to campaigns, partnerships and leaders within the Mo Community helping to raise awareness and drive donations, Movember has been able to continue its work funding and delivering biomedical research, cancer survivorship programs, innovative community mental health programs and digital health products that work for men, and more. Ultimately, Movember’s key purpose is to confront, challenge and change men’s health to save more men’s lives.
Get involved by visiting your nearest POLITIX store, politix.com.au and sign up, or donate now at movember.com
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